Dollar is a well-established car rental brand that operates under the global umbrella of Hertz, one of the most recognized names in the transportation industry. Founded in 1965 by Henry J. Caruso in Los Angeles, California, Dollar has grown into a major player in the rental market, offering reliable service to both leisure and business customers. With a strong emphasis on customer-first values, Dollar has built a reputation for delivering quality vehicles and straightforward booking experiences for a wide range of travel needs.
Now part of a large company structure through its acquisition by Chrysler in 1990—then integrated into the Pentastar Transportation Group—Dollar benefits from the backing of a robust corporate network. This includes affiliations with other brands such as Thrifty and Snappy Rent A Car. Today, Dollar operates over 640 locations across 53 countries, including around 260 offices in major U.S. airports and cities, with an additional 400+ locations in regions like Australia, Canada, the Caribbean, and Latin America. Its broad footprint makes it a convenient option for international travelers seeking dependable car hire solutions wherever their journey takes them.
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